The Newsroom
Insights and perspectives from the Ginella

Sunday, January 25, 2026
Written by
Ginella Massa
Why Media Training Matters
Preparing leaders for high-stakes moments
The CEO of a major Canadian company sat across from a veteran broadcaster, confident in his talking points, certain that years of boardroom presentations had prepared him for this moment. Within three minutes, he was defending a position he never intended to take. Within five, he was making news his communications team would spend the next week trying to contain.

Saturday, January 17, 2026
Written by
Ginella Massa
Where Is Canada's Answer to Conservative Media?
The numbers tell a story Canadian progressives don't want to hear.

Saturday, January 17, 2026
Written by
Ginella Massa
The Future of News: Going Direct to Platform
How journalists are building audiences and revenue outside traditional newsrooms
The Newsroom
Insights and perspectives from the Ginella

Why Media Training Matters
Preparing leaders for high-stakes moments

Where Is Canada's Answer to Conservative Media?
The numbers tell a story Canadian progressives don't want to hear.

The Future of News: Going Direct to Platform
How journalists are building audiences and revenue outside traditional newsrooms
The Newsroom
Insights and perspectives from the Ginella

Why Media Training Matters
Preparing leaders for high-stakes moments

Where Is Canada's Answer to Conservative Media?
The numbers tell a story Canadian progressives don't want to hear.

The Future of News: Going Direct to Platform
How journalists are building audiences and revenue outside traditional newsrooms
Let's create the news.
Together.
For select speaking engagements, media inquiries, and partnership opportunities.

Let's create the news.
Together.
For select speaking engagements, media inquiries, and partnership opportunities.

Let's create the news.
Together.
For select speaking engagements, media inquiries, and partnership opportunities.










