





Trusted voice.
Sought-after speaker.
Award-winning journalist.
Trusted voice.
Sought-after speaker.
Award-winning journalist.


















THE STORY
metrics & milestones
Behind every first is a story of persistence
Transforming Canadian media, one barrier broken at a time
THE STORY
metrics & milestones
Behind every first is a story of persistence
Transforming Canadian media, one barrier broken at a time
THE STORY
metrics & milestones
Behind every first is a story of persistence
Transforming Canadian media, one barrier broken at a time
Making Television History
Making Television History
Ginella made history at every step of her broadcast journalism career, most notably as a prime time host in CBC News Network, making her the first hijab wearing national news anchor in North America. She transformed what representation looks like in Western journalism. Her career, from a local reporter to hosting her own evening show on national television, didn't just open doors – it changed the entire landscape of a media industry desperate for change.
Ginella made history at every step of her broadcast journalism career, most notably as a prime time host in CBC News Network, making her the first hijab wearing national news anchor in North America. She transformed what representation looks like in Western journalism. Her career, from a local reporter to hosting her own evening show on national television, didn't just open doors – it changed the entire landscape of a media industry desperate for change.
15+
15+
15+
Years Transforming Canadian Media
Years Transforming Canadian Media
10M
10M
10M
social media views
social media views
by the numbers
Media mentions & Profiles
Media mentions & Profiles
Media mentions & Profiles
Media Training Sessions Delivered
Media Training Sessions Delivered
Media Training Sessions Delivered
Organizations Advised
Organizations Advised
Organizations Advised
Public speaking events
Public speaking events
Public speaking events
Awards & Nominations
Awards & Nominations
Awards & Nominations
Ginella’s worked or partnered with
IMPACT
IMPACT
Ginella brings clarity to moments that define organizations and shape public understanding.
Ginella brings clarity to moments that define organizations and shape public understanding.
{01}
Public Relations & Media Consulting —
Ginella helps organizations and individuals control their narrative, respond to crises, and prepare spokespeople for media moments that matter
Media Workshops
1:1 Media Coaching
PR Strategy
Social Media Amplification
{01}
Public Relations & Media Consulting —
Ginella helps organizations and individuals control their narrative, respond to crises, and prepare spokespeople for media moments that matter
Media Workshops
1:1 Media Coaching
PR Strategy
Social Media Amplification
{01}
Public Relations & Media Consulting —
Ginella helps organizations and individuals control their narrative, respond to crises, and prepare spokespeople for media moments that matter
Media Workshops
1:1 Media Coaching
PR Strategy
Social Media Amplification
{02}
Critical Conversations —
Panel facilitation that maintains substance. Fireside conversations that reveal insight. Event hosting that elevates the entire experience. Her journalism background ensures every moment matters.
Panel Moderation
Fireside Chats
Keynote Speaker
Keynote Speeches
{02}
Critical Conversations —
Panel facilitation that maintains substance. Fireside conversations that reveal insight. Event hosting that elevates the entire experience. Her journalism background ensures every moment matters.
Panel Moderation
Fireside Chats
Keynote Speaker
Keynote Speeches
{02}
Critical Conversations —
Panel facilitation that maintains substance. Fireside conversations that reveal insight. Event hosting that elevates the entire experience. Her journalism background ensures every moment matters.
Panel Moderation
Fireside Chats
Keynote Speaker
Keynote Speeches
{03}
Media Literacy & Education —
For educators navigating today's information landscape. For organizations building critical thinking capacity. For moments when understanding how news is made becomes essential.
Media Literacy
Critical Thinking
Journalism Education
Information Literacy
{03}
Media Literacy & Education —
For educators navigating today's information landscape. For organizations building critical thinking capacity. For moments when understanding how news is made becomes essential.
Media Literacy
Critical Thinking
Journalism Education
Information Literacy
{03}
Media Literacy & Education —
For educators navigating today's information landscape. For organizations building critical thinking capacity. For moments when understanding how news is made becomes essential.
Media Literacy
Critical Thinking
Journalism Education
Information Literacy
Want to work with Ginella?
Want to work with Ginella?
Want to work with Ginella?
INSIGHTS & ANALYSIS
The Newsroom
Real-time commentary from the heart & mind of Ginella Massa
INSIGHTS & ANALYSIS
The Newsroom
Real-time commentary from the heart & mind of Ginella Massa
INSIGHTS & ANALYSIS
The Newsroom
Real-time commentary from the heart & mind of Ginella Massa
TikTok – 114K followers | 4.7M likes
TikTok – 114K followers | 4.7M likes
TikTok – 114K followers | 4.7M likes
From hard news breakdowns to toddler survival advice
From hard news breakdowns to toddler survival advice



News & Stories
News & Stories
News & Stories
Keep up with the latest from Ginella & MassaMediaInc
Keep up with the latest from Ginella & MassaMediaInc






Why Media Training Matters
Why Media Training Matters
Why Media Training Matters
Preparing leaders for high-stakes moments
Preparing leaders for high-stakes moments



Navigating Difficult Conversations
Navigating Difficult Conversations
Navigating Difficult Conversations
When dialogue creates breakthrough
When dialogue creates breakthrough
Let's create the news.
Together.
For select speaking engagements, media inquiries, and partnership opportunities.

Let's create the news.
Together.
For select speaking engagements, media inquiries, and partnership opportunities.

Let's create the news.
Together.
For select speaking engagements, media inquiries, and partnership opportunities.












